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Earth

Visually Stunning
Sustainable Cups


Sustainability Snapshot:

Sustainable

Paper products are made with 35% Sustana EnviroLife Post-Consumer Recycled Fiber.

Sustainable

100% of paper fibers are certified sustainable: FSC SFI PEFC

Sustainable

99% of paper cup processing waste is recycled, creating a closed-loop circular economy.

Sustainable

90% of paper cup raw materials come from renewable resources.

Sustainable

Plastic cups are 100% recyclable, reusable, and dishwasher safe.


Setting Goals for Sustainability

In April 2019, Visstun® set a goal to incorporate 30% Post-Consumer Recycled Fiber into the manufacturing of Paper Cups by the end of the year.

As of December 17th, 2019, less than a year later, Visstun® Paper Cups, Containers, and Paper Lids are now made with an industry leading 35% Sustana EnviroLife Post-Consumer Recycled Fiber. This is the highest available recycled content percentage on the market to date.

Why Post-Consumer Recycled Fiber?

Right now, the United States has a recycling crisis. Consumers are recycling paperboard products more than ever… But there's nowhere for it to go!

By including Post-Consumer Recycled Fiber in Visstun® paper cups during the manufacturing process, we have taken a huge step in making the product environmentally friendly.

Though we always want to encourage customers to recycle their paper cups, if they choose not to, the product is still sustainable and environmentally friendly- regardless of what happens to the cup after use, because it was made with Post-Consumer Recycled Fiber. In addition to being environmentally friendly:

  • No Upcharge - cost neutral for customers
  • No List of Options - This is our new standard not an additional item
  • Appearance and performance like regular paper board
  • Just Green - a great use for recycled fiber

Here at Visstun® we strive to produce a product that is both visually stunning and sustainable, and by including PCF in our paper cup manufacturing, we are starting in a good place and continuously working to end up in an even better place.


All Visstun® paper receives the Forest Stewardship Council® (FSC), Sustainable Forestry Initiative® (SFI), or Programme for the Endorsement of Forest Certification (PEFC) chain-of-custody certification guaranteeing that the fiber used was harvested from responsible, well-managed forests.

FSC SFI PEFC

These organizations are internationally recognized for their forest certification standards.


Related Links:
Visstun Press Release 1/24/20
Introducing EnviroLife-Visstun's Sustainability Partner
NACS | Starbucks, Dunkin’ Seek the Perfect Coffee Cup
EnviroLife™ Breaking Barriers
EnviroLife™ from Sustana
Clearwater Paper brings paperboard into the circular economy, with new recycled products


FSSC
FSSC